A Successful Credit Union Facebook Story

You can’t measure social media. Facebook is a waste of time. No one wants to hear from their credit union or bank on Facebook. Ever heard any of those objections within your financial institution? Social media experts preach the importance of using these new tools to...

Sick of Meetings? You’re Not the Only One

Most corporate institutions, banks and credit unions included, spend a great deal of time in meetings. Staff meetings, management meetings, team meetings and meetings to help plan meetings are but a few. In fact, a recent article indicates up to half of all manager...

Improving The User Experience

The user experience (UX) is one of the keys in reaching consumers today. The user experience is not just a buzz word—it’s a strategic approach you must develop. How members or customers actually use your website and branch matters. In the video clip below, Mark shares...

The Top 10 Mistakes Marketers Make

In the opening session for CUNA’s 2013 Marketing Management School, Barry Callen shared his “Top 10 Mistakes Marketers Make.” Callen is a renowned marketing consultant, author, teacher and speaker. His insights were both inspiring and informative. While Callen is...