Pumpkin Spice Used Car Loans?

Pumpkin Spice Used Car Loans?

A series of funny memes is making the rounds on Facebook that for once doesn’t involve cats. Here’s the one that stuck with me most:     I love autumn as much as the next person (maybe even more). Cooler weather after a hot Texas summer, Friday night football,...
The Magic Wand Effect at Your Bank or Credit Union

The Magic Wand Effect at Your Bank or Credit Union

Plenty of childhood stories and moral tales involve the use of a magic wand (or some other instrument of supernatural power). With it, a character can, with a simple wave of the hand, go back in time to right all wrongs and re-plot the course of history. Of course,...
Read This Book To Create Powerful Moments

Read This Book To Create Powerful Moments

When it comes to marketing and branding we tend to think about big strategic issues. Who we are trying to reach. What our messaging is. How can we best communicate how we are different. But maybe we should also start thinking about moments. That is the premise from a...
Four Questions Marketers Should Ask Every Week

Four Questions Marketers Should Ask Every Week

Marketers are asked a lot of questions. What is the result from this campaign? When you are going to have that project complete? When is the website going to be updated? What do you do every day? Okay, maybe that last question is a bit harsh (but I’m betting if you...