Man-Branding with Manly Bands

Man-Branding with Manly Bands

My soon-to-be husband and I recently purchased his wedding band through an online store called Manly Bands.   “Man branding” isn’t an actual term, but after my interactions with this company, I’m ready to coin the phrase and add it to the dictionary.   Manly...
How to NOT Get Overwhelmed in 2020

How to NOT Get Overwhelmed in 2020

It’s 2020! A new year! A new decade! Get excited people!   Such is the theme of many articles this week. You’ve likely read at least one of them, and yes, we’ve written a few of them ourselves.   But as you’re getting set for this new year, new decade and...
Five Stories That Sell

Five Stories That Sell

A recent study from Deloitte showed that businesses who interact with consumers as humans—not as consumers only—are outperforming their competitors at a rate of 2-1 over a three year period.   The reality is, your consumers don’t see themselves as consumers. They...
How To Make Your Marketing Agency Work For You

How To Make Your Marketing Agency Work For You

So you’ve hired a creative marketing agency for your credit union or bank. Congratulations! But now what? It’s not uncommon for financial institutions to see pretty marketing from their competitors, get a little green with envy and think, “We need that too!” So they...