Up Your Game to Beat Walmart

Up Your Game to Beat Walmart

For decades, Walmart has prided itself on its low prices. They’re virtually unbeatable. But those staggeringly low numbers they call prices aren’t so eye popping anymore. It’s the much larger numbers that are mind boggling: Walmart checking accounts.   Your...
Three Ways to Broaden Your Revenue Stream

Three Ways to Broaden Your Revenue Stream

In the wake of economic instability and shifting financial winds, you’ve likely been a part of several discussions at your credit union or community bank that focus on ways to keep the money flowing. Essentially, you’re looking for ways to broaden your revenue...
Seven Reasons Employees Will Stay with You Forever

Seven Reasons Employees Will Stay with You Forever

When you find an “A” player, hire an “A” player. That’s the employee retention philosophy we use at On The Mark Strategies and it’s helped us grow our business significantly. But for many credit unions and community banks the question is also: how do you keep “A”...
How Allied FCU Jumpstarted Loan Growth

How Allied FCU Jumpstarted Loan Growth

How do we grow loans? When’s the best time to plan for the future? How do we go beyond simply making money? These questions are on the minds of every credit union leader, but the answers aren’t easy to find.   I recently interviewed Tonia Clark, CEO of Allied...
Focus Like a Barn Swallow

Focus Like a Barn Swallow

A Barn Swallow is a little bird found abundantly across North America…and it has a strategic focus unlike any other. It’s recognizable by it’s cobalt blue and orangey-gold color, it’s long, forked tail unique to the swallow family and the annoying habit they...
How to Grow Loans in the Second Half of the Year

How to Grow Loans in the Second Half of the Year

I recently had the opportunity to sit down with Don Arkell, owner of CU Lending Advice. Don is one of the leading consultants in credit union lending. Don regularly helps credit unions all across the country grow their lending, train their staff and improve their...
Four Ways to Turn Mergers into Partnerships

Four Ways to Turn Mergers into Partnerships

“Mergers.” They can sound cold, and there’s a tendency to treat credit union mergers or mergers between community banks like business deals without any deeper meaning to them.   But what if I told you it didn’t have to be this way? It might sound crazy, but...