by Elizabeth Rider | Generations
“How do we reach Millennials?” is a question we hear often from credit unions and banks, particularly this time of year during strategic planning sessions. It’s a great question, but it’s also one you’ve probably been asking for the last 10 years. It’s time now...
by Elizabeth Rider | Generations, Leadership
Millennials get a bad rep just about everywhere. If you’re a Millennial on your credit union or bank’s leadership team, then you’re well aware of the uphill battle you fought to get there, and the even greater battles ahead. But let me remind you: Steve Jobs...
by Taylor W. Wells | Generations
Millennials. Millennials, Millennials, Millennials. Oh, did I forget to mention, Millennials? There they are, seemingly in every news story expose about politics, economics, social media, you name it. If there’s anything the Millennial Generation gets right,...
by Taylor W. Wells | Marketing
In today’s fast and furious age, we are always looking for quick ways to improve. Fast diet plans that guarantee you can drop 20 pounds in two weeks. Quick exercise regimens that offer ways you can move from the couch to a 5K in a month. Do those “get rich quick” type...
by Taylor W. Wells | Generations
I had a very interesting (and in some ways disturbing) conversation last week about the work ethic of millennials – people born in the 80s and 90s. A friend of mine mentioned how his company was focused on hiring more millennials to fill open job positions. He also...
by Taylor W. Wells | Branding
You’ve probably heard it said that mobile banking means consumers can interact with your financial institution far and wide. Banking anywhere. Banking everywhere. Banking on the go. How about banking “while you go?” According to a recent survey conducted by Feedzai:...
by Colleen Cormier | Generations
Almost every bank or credit union wants to get younger. To reduce the average age of consumers using their financial institution. The average age of membership at credit unions hovers around 48, while the average age of most community banks is not much lower....
by Colleen Cormier | Marketing
The Credit Union National Association released the 2013-2014 Environmental Scan. The E-Scan offers insights in 10 primary areas affecting credit unions, including lending, mobile payments, economics and of course marketing/demographics. The E-Scan is a must-read for...
