Are You Rewarding Average?

“At most companies, average performers get an average raise. At Netflix, they get a generous severance package.” —Reed Hastings, CEO, Netflix Let’s be honest. Many credit unions and banks provide just average service. We say we compete and differentiate on service but...

Four Marketing Tips to Guide You Into 2014

It’s here! Happy 2014! If you are like most financial marketers, you are probably already off to the races. In fact, at most credit unions and banks the marketing department started their 2014 initiatives back in October of 2013. But January is always a time to...

Five Excuses For Not Growing

We make a lot of excuses at credit unions and banks, especially when it comes to a lack of growth. But excuses are crutches. It’s time we stop using crutches and start walking into growth. As Jason Jennings, author of The Reinventors, says, “Instead of accepting...

Are You an Agent of Change?

 “Change before you have to.” – Jack Welch Most businesses and industries, at some point, run the risk of slowing down and stagnating. Bereft of new ideas and fresh blood, they face a slow downward spiral that descends from excellence to mediocrity and...